From Drop Off to Data.

Power Your Product’s Afterlife.

Utilitarian helps brands and retailers connect product returns to real customer data.

Boosting loyalty, foot traffic, and verified impact.

Most brands and retailers already offer instore take back or recycling programs,

but without knowing what’s being returned or who returned it, these efforts can’t drive measurable value.

Connect

Turn anonymous returns into brand touchpoints that drive engagement and loyalty.

Manage

Track product journeys, verify circularity claims, and simplify ESG reporting — all from one platform.

Measure

Access real time data on product recovery, customer participation, and impact performance.

How Utilitarian Works

A simple, three step, branded experience

Step One

Capture the Return

Photobased product ID

  • Customer snaps a photo of the item

  • AI identifies the product type and category

  • Fast and frictionless — no typing required

Why it matters:

Simple for your customers, accurate for your data

Step Two

Recognise the Product Confirm the Brand

AI powered match and customer confirmation

  • Utilitarian detects the brand and model

  • Customer confirms it’s correct with one tap

  • A verified product return is logged

Why it matters:

Verified data builds trust and enables real tracking.

Step Three

Connect to the Customer

Email capture and loyalty integration

  • Customer enters their email to confirm participation

  • Optionally link to your loyalty program, rewards, or brand messaging

  • Return is now tied to a real customer interaction

Why it matters:

Turn anonymous returns into loyalty building moments — without changing your instore flow

For Sustainability Managers

Trace. Verify. Report. Without the Complexity.

Utilitarian gives you complete afterlife visibility for your products, with automated data flows that support ESG compliance, extended producer responsibility, and circularity reporting.

No more guesswork. Just real, verified results.

  • Instantly map product returns by location, material, or collection point

  • Integrate seamlessly with your existing sustainability frameworks

  • Support internal reporting and external disclosures e.g., CSRD, GRI, EU directives

For Marketing Teams

Turn Returns into Relationships.

Utilitarian transforms product dropoffs into powerful moments of customer engagement — linking sustainability to loyalty, brand trust, and foot traffic.

  • Capture verified customer actions tied to sustainability initiatives

  • Run branded campaigns around product collection and rewards

  • Use real data to tell your impact story — and drive repeat purchases

Meet the founder

Tim brings a decade of dedicated research and work experience in sustainability and the circular economy. 


Considered a global thought leader regarding the emerging Digital Circular Economy, reach out today for a 1:1 consultation with Tim to better understand how the Circular Economy will impact your business, and the opportunity to better connect with your customers.

Tim Lee

Co Founder, CEO

Where Compliance Meets Commerce.

Circularity is more than compliance — it’s your next growth engine

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